PURPOSEFUL COMMUNICATIONS
For Organisations & Leaders
Communicate Your Purpose
I have worked with some of the biggest global brands but have been most fulfilled when my campaigns have been a force for good in the world.
I now concentrate my communication talents on projects where I can make a big impact by tackling injustice and inequalities.
If your initiative is for the betterment of humankind I want to hear from you.
I provide:
Communication Strategy
Breathing life into your vision and purpose through strategic storytelling
Designing engaging communications campaigns for internal and external audiences
Passionate about shifting popular narratives
Crowdsourcing ideas to identify strategic solutions to problems
Acting as the strategic point of contact across teams and departments
Producing strategic project plans and key communication materials, ensuring consistency and efficiency across people and platforms
Equipping your leaders with the tools and content to effectively deliver their strategic engagements and priorities
Campaign Amplification
Directing campaigns with measurable impact and engagement
Raising awareness and amplifying key messages amongst your core audience
Opening dialogues between you and your influencing targets
Proactive and reactive media relations and network management, including press office support. Experienced in digital, print and broadcast media relations
Drafting media materials, briefings and talking points. Managing speaking and thought leadership opportunities and calendars
Introducing new methods of outreach to connect with local citizens, networked communities and global movements
Supporting the delivery of events including webinars, conferences, workshops, training and framework launches
Opening dialogues between you and your influencing targets
Content Curation & Creation
Curating and planning compelling content for cross channel communication, including earned, owned and paid platforms
Partnering with experts to produce data-driven stories
Running ideas sessions to identify content buckets to underpin your storytelling
Building content calendars, managing workflows to deliver high level, editorial quality content
Drafting copy and digital content for websites, blogs, ebulletins, emagazines, intranets, social and community platforms
Overseeing the production of videos, e-books, reports, infographics, leaflets, brochures, banners, presentations
Understanding of content marketing theories and tactics
Community + Network Building
Synthesising and disseminating knowledge and evidence within networked communities (communities with no geographical boundaries)
Establishing close partnerships based on strong stakeholder and channel understanding and analysis
Using expertise to guide and influence the successful creation of clear and engaging community, network and platform communications
Supporting the interests and strategic aims of stakeholders and member groups with a coordinated and considered approach to communications and engagement
Ensuring the amplification and celebration of the work of teams, members, partners and stakeholders
Platform management including intranets, from planning and developing content to driving engagement and websites, ensuring content is up to date and supporting the development of new content
Moderating communities and introducing conversation kick starters