PURPOSEFUL COMMUNICATIONS

 

For Organisations & Leaders
Communicate Your Purpose

I have worked with some of the biggest global brands but have been most fulfilled when my campaigns have been a force for good in the world.

I now concentrate my communication talents on projects where I can make a big impact by tackling injustice and inequalities.

If your initiative is for the betterment of humankind I want to hear from you.

I provide:

Communication Strategy

  • Breathing life into your vision and purpose through strategic storytelling

  • Designing engaging communications campaigns for internal and external audiences

  • Passionate about shifting popular narratives

  • Crowdsourcing ideas to identify strategic solutions to problems

  • Acting as the strategic point of contact across teams and departments

  • Producing strategic project plans and key communication materials, ensuring consistency and efficiency across people and platforms

  • Equipping your leaders with the tools and content to effectively deliver their strategic engagements and priorities

Campaign Amplification

  • Directing campaigns with measurable impact and engagement

  • Raising awareness and amplifying key messages amongst your core audience

  • Opening dialogues between you and your influencing targets

  • Proactive and reactive media relations and network management, including press office support. Experienced in digital, print and broadcast media relations

  • Drafting media materials, briefings and talking points. Managing speaking and thought leadership opportunities and calendars

  • Introducing new methods of outreach to connect with local citizens, networked communities and global movements

  • Supporting the delivery of events including webinars, conferences, workshops, training and framework launches

  • Opening dialogues between you and your influencing targets

Content Curation & Creation

  • Curating and planning compelling content for cross channel communication, including earned, owned and paid platforms

  • Partnering with experts to produce data-driven stories

  • Running ideas sessions to identify content buckets to underpin your storytelling

  • Building content calendars, managing workflows to deliver high level, editorial quality content

  • Drafting copy and digital content for websites, blogs, ebulletins, emagazines, intranets, social and community platforms

  • Overseeing the production of videos, e-books, reports, infographics, leaflets, brochures, banners,  presentations

  • Understanding of content marketing theories and tactics

Community + Network Building

  • Synthesising and disseminating knowledge and evidence within networked communities (communities with no geographical boundaries)

  • Establishing close partnerships based on strong stakeholder and channel understanding and analysis

  • Using expertise to guide and influence the successful creation of clear and engaging community, network and platform communications

  • Supporting the interests and strategic aims of stakeholders and member groups with a coordinated and considered approach to communications and engagement

  • Ensuring the amplification and celebration of the work of teams, members, partners and stakeholders

  • Platform management including intranets, from planning and developing content to driving engagement and websites, ensuring content is up to date and supporting the development of new content

  • Moderating communities and introducing conversation kick starters